After spending over a decade in the dog training industry, the constant uphill battle became increasingly clear. Time and time again, we encounter situations when, despite an owner's dedication, they struggle to find common ground with their dog. Most people don’t know where to begin when looking for a dog, and the flood of information and conflicting opinions can be overwhelming.

Unfortunately, many end up with a dog or breed that isn’t well-suited to their lifestyle or personality. As much as they love these dogs, they’re unable to maintain a healthy, balanced relationship. This challenge isn’t limited to pet owners - it also occurs within the working and sport dog world.

We believe that pairing the right dog with the right person from the very beginning can significantly reduce these cases and provide the missing link in solving many of today’s dog-related challenges.